{"id":27837,"date":"2023-05-26T18:35:20","date_gmt":"2023-05-26T16:35:20","guid":{"rendered":"https:\/\/kids-cluster.com\/jornada-sobre-packaging-sostenible\/"},"modified":"2023-05-26T18:35:20","modified_gmt":"2023-05-26T16:35:20","slug":"jornada-sobre-packaging-sostenible","status":"publish","type":"post","link":"https:\/\/www.kids-cluster.com\/es\/jornada-sobre-packaging-sostenible\/","title":{"rendered":"Jornada sobre packaging sostenible"},"content":{"rendered":"

KID\u2019S CLUSTER<\/strong> i el Packaging Cluster<\/strong> celebren una jornada intercl\u00faster per a donar resposta als principals reptes en packaging sostenible<\/strong> de les organitzacions del sector infantil i familiar.<\/h4>\n

El 25 de maig va tenir lloc la jornada intercl\u00faster kids\/packaging, coordinada per KID\u2019S CLUSTER<\/a>\u00a0i el Packaging Cluster<\/a>, amb la col\u00b7laboraci\u00f3 de Elisava Facultat de Disseny i Enginyeria de Barcelona.<\/a><\/p>\n

L\u2019objectiu de la jornada, acollida per Elisava, Facultat de Disseny i Enginyeria de Barcelona<\/strong>, i que va comptar amb la participaci\u00f3 de m\u00e9s de 20 empreses d\u2019ambd\u00f3s cl\u00fasters<\/strong>, era con\u00e8ixer i treballar els reptes als quals s\u2019enfronten les organintzacions del sector infantil i familiar en l\u2019\u00e0mbit del packaging<\/strong>, com ara la nova llei del pl\u00e0stic que va entrar en vigor a finals del 2022, per aportar alternatives sostenibles per a la ind\u00fastria de l\u2019env\u00e0s i l\u2019embalatge.<\/p>\n

La sessi\u00f3 la va obrir la directora de KID\u2019S CLUSTER, Anna L\u00f3pez<\/a>, presentant la jornada i donant a con\u00e8ixer els socis d\u2019ambd\u00f3s cl\u00fasters participants a trav\u00e9s d\u2019una din\u00e0mica de grup. La sessi\u00f3 va prosseguir amb la presentaci\u00f3 de la facultat Elisava, el seu grup de recerca, Elisava Research, i projectes d\u2019innovaci\u00f3 del packaging infantil, de la m\u00e0 de Marta Gonz\u00e1lez<\/a> i Anna del Corral<\/a> Investigadores Seniors de la <\/em>Facultat de Disseny i Enginyeria de Barcelona<\/strong>. Per part del Packaging Cluster<\/strong>, Merc\u00e8 Gorina Pradas<\/a>, Sustainability Manager<\/em> de l\u2019entitat va exposar les noves tend\u00e8ncies de packaging 2023 i les bones pr\u00e0ctiques aplicades al sector kids. Tot seguit es van compartir els reptes de les organitzacions membres de KID\u2019S CLUSTER i les l\u00ednies de finan\u00e7ament existents per finan\u00e7ar projectes que donin resposta a les necessites detectades de la m\u00e0 de l\u2019Anna L\u00f3pez, directora de KID\u2019S CLUSTER.<\/p>\n

Durant la sessi\u00f3 de treball al voltant dels reptes plantejats entre les empreses del sector kids i packaging, van sorgir diversos temes de debat com possibles solucions per minimitzar l\u2019impacte mediambiental<\/strong>, aix\u00ed com la utilitzaci\u00f3 de materials renovables i reciclables<\/strong> en lloc dels pl\u00e0stics d\u2019un sol \u00fas, fomentar l\u2019eco-disseny per potenciar l\u2019economia circular<\/strong>, i la gesti\u00f3 de residus<\/strong>, que promou la reducci\u00f3, reutilitzaci\u00f3 i el reciclatge com a estrat\u00e8gies clau per impulsar la sostenibilitat del packaging.<\/p>\n

\"\"<\/p>\n

La sessi\u00f3 va ser tot un \u00e8xit, ja que es varen generar sin\u00e8rgies entre els socis d\u2019ambd\u00f3s cl\u00fasters que poden derivar en futures col\u00b7laboracions per promoure un packaging m\u00e9s sostenible al sector infantil i familiar. Jovi, Educa Borras, Sentinel, Staedtler, Lekkid, Magicbox, Cinesa, Kids&Us, Jumbo Diset, Top Toys, Ag\u00e8ncia de Residus de Catalunya, Dribia, In\u00e8dit. Lucid, Eurecat, Capsa, Alzamora, Inkapalet, Lecta, Grafopack, Ds Smith i Pacto Zero.<\/strong><\/p>\n

Els cl\u00fasters actuen com a eix i com a entorn de col\u00b7laboraci\u00f3 per facilitar la cooperaci\u00f3 entre empreses, centres d\u2019investigaci\u00f3, legisladors i altres institucions que promouen la sostenibilitat i proveeixen a les PIMEs d\u2019acc\u00e9s a noves compet\u00e8ncies, recursos i mercats.<\/p>\n","protected":false},"excerpt":{"rendered":"

KID\u2019S CLUSTER i el Packaging Cluster celebren una jornada intercl\u00faster per a donar resposta als principals reptes en packaging sostenible de les organitzacions del sector […]<\/p>\n","protected":false},"author":2363,"featured_media":27083,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_price":"","_stock":"","_tribe_ticket_header":"","_tribe_default_ticket_provider":"","_tribe_ticket_capacity":"0","_ticket_start_date":"","_ticket_end_date":"","_tribe_ticket_show_description":"","_tribe_ticket_show_not_going":false,"_tribe_ticket_use_global_stock":"","_tribe_ticket_global_stock_level":"","_global_stock_mode":"","_global_stock_cap":"","_tribe_rsvp_for_event":"","_tribe_ticket_going_count":"","_tribe_ticket_not_going_count":"","_tribe_tickets_list":"[]","_tribe_ticket_has_attendee_info_fields":false,"footnotes":""},"categories":[66],"tags":[],"class_list":["post-27837","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualidad"],"yoast_head":"\nJornada sobre packaging sostenible - 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