Noshi is a very peculiar brand of children’s food products. It was founded by an enterprising father and a grandmother with artistic skills and concerned about feeding their grandchildren. And the result has been Food Paint, an organic fruit puree sold in paint tubes. The idea is that with this product children can decorate their dishes with quality fruit and in a fun way.
To decorate their dishes and make their artistic creations, children can choose any of the three colored tubes that go inside each box: red (strawberry), yellow (peach) or blue (blueberries). All the purées are made with organic fruits, without added sugars or preservatives. The product was released last June in some supermarkets and on the Internet. The success was so great that stocks have already run out on Amazon and Noshi is working to produce more food.