Family tea time

The prestigious and exclusive St Jame’s Hotel & Club has reached an agreement with the Hamleys toy brand to create a family VIP experience. The idea is to take advantage of the popular Tea Time to spend more time in family and in a fun environment.

The project consisted of designing a board game in which the elements and pieces are literally eating. The dice, for example, is made of cake base, there are scrabble letters made with chocolate as well as other elements that combine perfectly with the afternoon tea. The experience also includes a visit to the popular Hamlet store on Regent Street and discounts on the purchase of toys.

The initiative caught the attention of specialized media in marketing and advertising.

Junior Concierge

In 2013, the Legoland resort of Windsor, in the United Kingdom, promoted the Junior Concierge Competition, a contest to choose six boys and girls between 8 and 12 years old who for a few days had to act as janitors and help serve younger hotel visitors. The contest featured 600 children who had to demonstrate their passion and skill for Lego games, as well as the ability to learn how a hotel works and to express themselves with customers.

This type of game was extraordinarily positive for those in charge of Legoland, who could better understand the perception of the children of the hotel and its services. For their part, the small concierges and their families were rewarded with a weekend with everything paid to the Windsor Legoland facilities.

A few weeks later the contest was repeated in Legoland California.

The Mark: Children’s luxury

Considered one of the most classy hotels on the Upper East Side, the Mark Hotel is also one of the most family-friendly. Children of all ages are welcome with a variety of amenities, most of them decorated with the iconic white and black stripes that identify the hotel.

Thus, parents are delighted to know that the hotel offers Maclaren brand strollers, to make the endless hikes along Madison Avenue and Central Park less heavy. The children also appreciate a welcome bag that, apart from a teddy bear, carries an interesting collection of toys selected by the Zittles neighborhood store. And older children can enjoy a specific circuit at the Metropolitan Museum of Art. Mark Hotel has taken advantage of the proximity to the museum to create a product adapted to children between 10 and 13 years old.

Finally, the children also find an attraction in the room in the shape of an Indian shop. There they can read, play or disconnect from their parents.


Holiday Inn is a chain that has 1,179 hotels and 214,624 rooms worldwide. Since its origins, in 1952, it has tried to position itself as a benchmark for family travel, and today continues to insist strongly on this idea.

For this they have invented the KidSuites. It is a room within a room that aims, they say, to give children the VIP treatment they deserve. The idea is to create two different spaces in the same room. The children’s area comes with bunk beds, jungle or pirate decoration, game space with a box full of games included, television and an Xbox 360 console. The adult area is more classic, and is made up of a king-size bed, a safe, a refrigerator, a microwave, a telephone and a flat screen TV and satellite channels. It should be noted that the distribution of the KidSuites is also designed to give more privacy while traveling as a family.

One of the first resorts to incorporate the KidSuites is the Holiday Inn in Phuket, in Thailand.

Halo +, total control of your baby

Many fathers and mothers have had some devices to know how a baby is at a distance. First it only allowed to hear the noises in another room, then the cameras came and now Halo+ has arrived. This product developed by Motorola and that adapts to any cradle, incorporates unimaginable functionalities: a camera with infrared night vision at 10 meters, a bidirectional audio system and sound and motion detection sensors. The product also comes with an interconnected viewer for use at home, although if you prefer, parents can access the camera with their smartphones from anywhere.

The benefits do not end here. It comes equipped with a speaker that when the baby wakes up automatically activates specific sounds to make it sleep again. You can also project images of soft colors on the ceiling as if it were a virtual mobile. And to finish completing the list of functionalities, Halo+ is connected to the Hubble IOT platform, which allows parents to control how much their child has slept and even see a daily (or nightly) summary of activity recorded by the camera.

The price of Halo+ is $300.

Children’s cooking instruments

Opinel is a French firm that has been manufacturing kitchen instruments for 130 years. But it has not been until a few months ago that he has put on sale one of the products that has attracted the most attention. This is Le Petit Chef, a kit of kitchen instruments designed for children. They are knives, graters, peelers and other instruments designed specifically for children’s use. This means that the sizes are adapted, the ergonomics is also designed for children and, what is more important, they incorporate elements so that the smallest can not be cut or damaged when handling them.

The price of this set for small chefs and cooks is 35 euros, and can be purchased both on the Opinel website and large e-commerce operators such as Amazon.

Connected games, but screen-free

The Creative Touch Studio is a very special toy. It is an immersive game aimed at children up to 10 years of age based on a board and a series of pieces and characters that allow the little ones to discover and learn, follow stories and adventures to children up to seven years old and create a world of their own and personal to children from eight years. One of the most relevant aspects is the fact that the game does not have any screen but, on the contrary, it is connected to devices, specifically to domestic assistants such as Amazon’s Alexa or iPhone’s Siri. Through an application, the device accompanies the player with sounds and with the narration of the story that must be followed on the board, encouraging concentration and imagination of the players.

The game has been developed by Kate Stone a woman born in the United Kingdom, PhD in physics and microelectronics and who decided to change sex in 2007. She is currently looking for beta testers to do the last tests before commercializing the product.

Doctor Ü

Doctor Ü is a pediatric consultation that has recently been installed in Kiev. And he has done something that seems as coherent as it is unusual: design the space thinking about his patients. This consultation is not decorated with children’s motives, but has already been conceived as an attractive space for children with the aim of having a good memory of visits to the doctor and to increase confidence with these professionals.

The consultation has recreated a “non-medical” atmosphere, hiding the instruments and health tools. He has also opted for wood to create warmth, for furniture that does not reach the ceiling so as not to overwhelm children, and for colors and attractive shapes in the eyes of children. The project has been developed by the Ater Architecs studio and has already attracted the attention of specialized media.

The best sand castles

In the summer of 2016, Kevin Lane took his little daughter to play on the beach. There, he began to make a sand castle and, at the same time, he gave a brilliant idea to his father. Thus Create a Castle was born, a kit to make the best sandcastles in the world.

The kit includes different pieces of plastic designed to make spectacular sand creations, with the look of traditional medieval castles, which include towers, walls and even circular staircases. In addition, the kit also works to make castles using snow, and therefore it is a valid toy both by sea and heat and by cold and mountain areas.

Create a Castle costs between $ 15 and $ 50 depending on how you want to complete the toy, and a part of the money raised is given to a foundation that cares for marine animals. The toy has had very good reviews in specialized portals such as The Toy Insider.

The Period Game

Daniela Gilsanz and Ryan Murphy met at the Rhode Island School of Design. In one of the subjects they were asked to think and design a new product with possible commercial outlet. The result was The Period Game, a board game about menstruation that wants to change the focus of how it is explained to children. The game wants to explain what are the changes that occur in the body of women when they have the rule in a fun, understandable and normalizing their vocabulary.

The Period Game consists of a board and a series of pieces and cards. The first participant who completes the planned course wins the game. In addition, the game comes with a book of instructions and a pedagogical book about menstruation.

The two entrepreneurs have used the Kickstarter platform to collect funds needed to develop the game, which can be booked from last February 5. It is expected that the game will begin to be distributed to the first buyers from May 2019 at a price of € 39.